Tuesday, 8 March 2011

Black Coffee 'Art Installation Film'



A few weeks ago I was working with African fashion designer on promotional video campaign for her fashion design brand. I was putting together set design concepts and while I was doing research, mainly on African design, art and culture, I came across this phenomenal video piece directed by Chloe Coetsee of Fringe for one of Africa’s leading Fashion Designers. This video piece accompanied the Black Coffee Fashion House installation which was first shown at the Museum of Arts and Design in New York, and now at the Iziko National Gallery in Cape Town. The film explores a journey of mysticism and ritual as reflected within the Black Coffee collection, it requires dedication in viewing. 

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